School of Journalism

Strategic Communication and Digital Media Requirements

The following table summarizes all requirements for a Bachelor of Arts in Strategic Communication and Digital Media. For an overview of a particular course, click on its title. Our Course Descriptions page lists all courses in the Strategic Communication and Digital Media major. For one possible breakdown of the JMC major by semester, see the Plan of Study.  

 

 Requirements for a Bachelor of Arts in 
Strategic Communication and Digital Media

 Requirements   Credits 
   
 Strategic Communication  

 27  

     SC 210. Social Media in Society/Business
     SC 220. Digital Portfolio and Career Readiness
     SC 301. Strategic Writing and Professional Communication
     SC 302. Global Marketing and Communication
     SC 303. Digital Marketing 

     SC 498. Stalwart Group 

     SC 499. Comprehensive Experience 

3
3
3
3
3
12
0
   
 Journalism and Mass Communication 

 12  

     JMC 101 Communication Today 

     JMC 110 Professional Writing I: Style 

     JMC 111 Professional Writing II: Craft 

     JMC 399. Communication Research Methods  

3
3
3
3
   
 Foreign Language 

 3 
     One course at the 202 level or above*

3
   
 Political Science (choose one course) 

 3 

     POLS 103. International Relations  

     POLS 203. Comparative Political Systems 

     POLS 330. International Political Economy 

3

3

3
   
 Business 

 12  

     MKT 301. Principles of Marketing 

     MKT 302. Consumer Behavior 

     MSC 301. Management and Organizational Behavior 

     One of the following:

     ECO 101. Microeconomic Principles  

     ECO 102. Macroeconomic Principles. 

3
3
3

 

3

3
   
 Quantitative Reasoning 

 3 
     MATH 107. Introduction to Statistics 

3
   
 Clare College (Core Curriculum at St. Bonaventure) †

 36  

     CLAR 101. The Intellectual Journey 

     CLAR 110. Composition and Critical Thinking I 

     CLAR 111. Composition and Critical Thinking II
     Core Area Courses:
          CLAR 103. Foundations of the Western World
          CLAR 105. Inquiry in the Social World
          CLAR 206. Foundational Religious Texts of the Western World 
          CLAR 207. The Catholic-Franciscan Heritage
          CLAR 208. World Views
          CLAR 209. Arts and Literature
          CLAR 302 & CLAL 302. Inquiry in the Natural World
          CLAR 304. The Good Life
     CLAR 401. The University Forum 

3
3
3

3
3
3
3
3
3
4

3

2
   
 General Electives 

 24  
   
 Total 

 120 
   
Back to Strategic Communication and Digital Media Main Page