Name: |
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Shelley A. Jack
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Academic School: |
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School of Journalism and Mass Communication
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Academic Department: |
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Integrated Marketing Communications
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Titles/Responsibilities: |
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Adjunct Professor
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Contact Information: |
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Courses Taught: |
Graduate: Undergraduate: International: - IMC 698: Special Topics: Strategic Book Marketing (Oxford, England)
- Business English for Second Language Learners (San Jose, Costa Rica)
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Academic Degrees: |
- M.A., Integrated Marketing Communications, St. Bonaventure University
- B.A., Communications, Houghton College
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Other Education: |
- Teaching English as a Foreign Language (TEFL) Certification, Bridge Linguatec Language Services
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Professional Background: |
- Digital Marketing/Social Media Strategist and Consultant
- Senior Digital Strategist/Account Planner, Ripple Effects Interactive
- Marketing Communications Manager, W.R. Case & Sons Cutlery Company
- Communications Coordinator, CARDONE Industries
- Business English Instructor, Idioma Internacional, Costa Rica
- Director, Strategic Marketing Initiative, Francis E. Kelley Oxford Program, England
- Visiting Marketing Professor, University of Pittsburgh at Bradford
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Current Research Interests/Projects: |
- Integrating Social Media into Strategic Marketing
- Marketing’s Impact on Women’s Social and Cultural Perceptions
- Gender Communications
- International Marketing and Cultural Communications
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